CollectID Transforms Into ZATAP

In a bold, transformative move, leading "phygital" platform collectID officially announces its evolution into ZATAP, which was first launched in September of this year as the company's brand-new app and brand for consumers. This shift in strategy to fully change to ZATAP for both its consumer and business operations reflects the company's commitment to reshaping the consumer-brand interaction landscape and bringing unparalleled joy to its users by enabling seamless integration between the physical and digital realms.




David Geisser, CEO and co-founder of collectID is expressing his excitement about the company's development, stating, "From our inception in the year 2018 to verify physical items on the internet, collectID has grown into something more profound. We are now working to build a brand which is a source of joy for users and matches our creative approach to developing "phygital" products. This journey has been achieved thanks to our committed team and our partners, and we are looking forward to seeing the positive effects ZATAP will have on both the business and the end-users."



Businesses Just One Tap Away From Your Customers



The company's B2B operations continued to operate under the collectID name following the announcement of ZATAP at the end of September, these operations will now transition to operate within ZATAP Business. ZATAP Business brand. This transition reinforces ZATAP's commitment to create a unique platform that allows brands to connect with their consumers like never before. The technology ensures product authenticity and makes every product a compelling storyteller, forging stronger bonds with customers.



The major part of ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following features:




Content Management System: Dynamically Add Content, https://biosnab.com/user/bettylink1/ Run Campaigns



Data & Insights: CRM to Track Product Interactions and User Engagement




Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API




Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code




Support Services Helping Customers for End Users Strategy Consulting, Help with Content Production & Marketing Execution





ZATAP is set to establish the industry standard for phygital creating a future where the products don't just validate but also captivate. Geisser says, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."


Consumers Just One Tap Away From the ZATAP Experience


ZATAP gives consumers a revolutionary experience. The app allows users to not only authenticate their products but also immerse themselves in the stories and experiences that each product offers.



Features of Owning a ZATAP Product:



Digital Meets Physical: ZATAP is a bridge between physical and digital worlds, providing customers with an immersive experience, where users have access to special content, deals as well as rewards and utilize their services in the digital dimension (i.e. video games).




The Authentication System: The application offers a revolutionary authentication method that utilizes ZATAP's own proprietary technology. The system, which is powered by a combination of secure NFC tags, and Blockchain provides the best security available on the market and allows users to confirm that they are authentic goods without hesitation.




Ticketing: Products may be used as an entry ticket to venues and special events, leveraging the potential of a product for access to exclusive events.







About ZATAP



ZATAP is an innovative Product Cloud Platform that redefines the way that consumers interact with their favorite brands. Their goal is to create a positive experience for people by connecting physical goods with the digital realm providing a full-immersive physical experience for consumers and fans. With headquarters in Switzerland and New York City, ZATAP is a partner for global companies like Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.