CollectID Evolves Into ZATAP

In a bold, transformative move, leading "phygital" platform collectID officially announces its evolution into ZATAP it was first announced in September as the company's new app and brand for consumers. This strategic shift to fully move to ZATAP to support both consumer and business operations is a sign of the company's dedication to reshaping the consumer-brand https://thegadgetflow.com/user/mckenzieritchie851 interaction landscape and bringing unparalleled joy for users with seamless integration between the physical and digital realms.




David Geisser, CEO and co-founder of collectID is expressing his excitement for the company's evolution, stating, "From our inception in the year 2018 to verify physical items in the digital realm, collectID has grown into something more profound. We are now working to create a brand that is a source of joy for users and matches our creative approach to developing 'phygital' products. This journey has been possible because of our dedicated team and partners, and we are excited to witness the positive impact ZATAP has on both the business and the end-users."



Businesses one tap away from Your Customers



While the company's B2B operations continued to operate under the collectID name after announcing ZATAP at the end of September, these operations are now set to be operating under ZATAP Business. ZATAP Business under the ZATAP Business umbrella. This transition reinforces ZATAP's commitment to create a unique platform for brands to engage with their customers like never before. The technology ensures product authenticity and turns every product into an intriguing storyteller, thereby creating stronger bonds with customers.



The main component that makes up ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following functions:




Content Management System: Dynamically Add Content, Run Campaigns



Data & Insights: CRM to Track Product Interactions and User Engagement




Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API




Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code




Support Services including Customer Support for End Users Strategy Consulting, Help with Content Production and Marketing Execution





ZATAP is set to establish the benchmark for phygital industry creating a future where products not only authenticate but also excite. Geisser adds, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."


Consumers Just One Tap Away From the ZATAP Experience


ZATAP gives consumers an innovative experience. ZATAP allows them to not only authenticate the products they purchase but also to immerse themselves in the distinct stories and experiences that each product offers.



Features of Owning a ZATAP Product:



Digital Meets Physical: ZATAP is a bridge between the physical and digital worlds, providing customers with an immersive experience where customers have access to special content, deals, and rewards, and also use their products in a digital dimension (i.e. gaming on video).




Authentication System: The app offers a revolutionary authentication method that utilizes ZATAP's exclusive technology. The system, which is powered by a combination with encrypted NFC tags as well as blockchain, ensures the highest security available in the marketplace and allows users to confirm that they are authentic merchandise without hesitation.




Ticketing: Products may be used to get an entry ticket to venues and special events, leveraging the power of a product to gain access only.







About ZATAP



ZATAP is an innovative Product Cloud Platform that redefines the way consumers connect to their favourite brands. Their goal is to make people happy by connecting physical goods with the digital world providing a full-immersive physical experience for fans and consumers. With the offices of Switzerland and New York City, ZATAP collaborates with companies around the world such as Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.