CollectID Evolves Into ZATAP

In a bold and transformative move, leading "phygital" platform collectID officially announces its transformation into ZATAP, which was first introduced in September as a brand new app and brand for consumers. The strategic decision to completely move to ZATAP in both business and end-consumer operations reflects the company's commitment to changing the way consumers interact with brands environment and providing unparalleled pleasure for users with seamless connectivity between the digital and physical realms.




David Geisser, CEO and co-founder of collectID, expresses his enthusiasm for the company's evolution and https://funsilo.date/wiki/CollectID_evolves_into_ZATAP says, "From our inception in 2018, to authenticate physical goods on the internet, collectID has grown into something far more significant. The company's goal is to build a brand which delights customers and is a reflection of our unique approach to creating 'phygital' products. This has been made possible thanks to our dedicated team and our partners We are excited to witness the positive impact ZATAP can have on both businesses and end-users."



Businesses: One Tap Away from Your Customers



While the ZATAP's B2B operations continued under the collectID name following the announcement of ZATAP on September 1, they will now change to operate under ZATAP Business. ZATAP Business under the ZATAP Business umbrella. This transition reinforces ZATAP's commitment to create a unique platform for brands to interact with their consumers like never before. This technology guarantees authenticity of products and turns every product into an intriguing storyteller, thereby creating stronger bonds with consumers.



The major part that makes up ZATAP Business is the ZATAP Product Cloud Platform, consisting of the following features:




Content Management System: Dynamically Add Content, Run Campaigns



Data & Insights: CRM to Track Product Interactions and User Engagement




Front End: EZETAP Mobile App, Customer Mobile App, Web-App, API




Physical Identifiers: Encrypted NFC Tag, Non-encrypted NFC Tag, QR Code




Support Services Helping Customers for End Users Strategy Consulting, Help in Content Production and Marketing Execution





ZATAP is set to establish the standard for phygital products in the market, shaping a future where products not only authenticate but also captivate. Geisser says, "We envision a future where every product tells a captivating story, builds trust, and creates meaningful connections. We aim to further expand our leading position in the phygital industry and to work with all major sports organizations and biggest names in fashion."


Consumers are just one tap away from the ZATAP Experience


ZATAP provides consumers with an experience that is revolutionary. The application enables them to not only authenticate the products they purchase but also to immerse themselves in the stories and experiences each product provides.



Features of Owning a ZATAP Product:



Digital Meets Physical: ZATAP is a bridge between the physical and digital worlds, providing customers with an immersive experience, where users have access to unique content and offers, and rewards and use their products in a physical dimension (i.e. video games).




Authentication System: The app boasts a cutting-edge authentication system that is based on ZATAP's exclusive technology. This system, made up of encrypted NFC tags and blockchain guarantees the highest security level available on the market and allows users to confirm whether they're buying genuine merchandise without hesitation.




Tickets: These products can be used as tickets to events or special events, using the power of a ticket for access to exclusive events.







About ZATAP



ZATAP is an innovative Product Cloud Platform that redefines the way consumers connect to their favourite brands. Their goal is to delight customers by connecting physical products with the digital realm, creating an immersive phygital experience for both fans and consumers. ZATAP has headquarters in Switzerland as well as New York City, ZATAP is a partner for global companies including Hugo Boss, McLaren Racing, Alpine Racing, Universal Music, Atletico Mineiro, AS Monaco, and the Nashville Predators from the NHL.